How To Maximize Your Influencer Marketing Budget w/ D’Marie Group

The Goat Herder Budapest

In early November of this year, Essena O’Neil, an Australian model and online celebrity, announced to the world that she was quitting the Internet. On December 1st, Frank Spadafora, CEO of D’Marie Group, a social media analytics company, joined Fashion… Continue Reading

Staying Charged & Connected w/ emPOWERED

Open Source Fashion’s first Fashion Tech Founders Caffeine and Convos Breakfast program buzzed with an excitement reminiscent of a Day Breakers concert. Conversations before the program flowed easily among this group of entrepreneurs, fashion gurus and techies. Attendees included Frank… Continue Reading

Fashion Specifically For Everyone: Customizable Products

Is mass customization the future of retail? Maybe. Technology definitely makes the idea a lot closer to reality. Mass customization isn’t something new, but it’s something that has been recently reinvented by creative startup ventures. Custom clothes in have always… Continue Reading

The Difficulty of Simplicity with UX & UI

How hard can simple be?  Very hard, actually. Keeping a site or app simple can seem easy in the beginning of your build. Yet after a multitude of meetings, various iterations and endless add-ons you site ends up a complex beast.… Continue Reading

Building a Native App? Ask Yourself These 5 Questions First.

With over 184 million people in the U.S. owning smartphones[1], it’s clear that mobile is something that every company must address.  Yet, the question that sparks debate is whether companies should focus on building out a native mobile app or… Continue Reading

Direct To Consumer Distribution Cuts Overhead and Bullshit

Why does a high-end suit cost $8000?  Is an Italian leather shoe really worth $500?  Good questions. At the recent Social Retail Summit in Brooklyn NYC, panelists discussed on topics that direct to consumer brands face when selling to the end user. Moderator Matthew Iles,… Continue Reading

Why Your Pop-Up Will Not Fail: The Pop-Up Paradigm

When we learned that Melissa Gonzalez, Founder of Lion’esque Group, had published a book called The Pop-Up Paradigm, we knew we had to get our hands on a copy right away. Here are some of our takeaways: Stores can’t exist… Continue Reading